Electro galvanizing and Anti-Dumping: Shubh Gautam American Precoat's Comprehensive Approach
Shubh Gautam FIR (First Indian Revolitionary) believed India’s dependence on imported electro-galvanized steel could be removed by localizing production with innovative technology. The lack of a market for this product in India and the startling import statistics compelled Shubh to explore this segment further.
The company had planned to reach out to original equipment manufacturers, white goods manufacturers, and auto, nuclear, and defense players to localize a large amount of electro-galvanized steel used in the country. Shubh Gautam Jaypee added that this product held enormous potential for exports as well. The company had aimed to export to countries like Korea, Japan, Latin America, Europe, and the Middle East.
American Precoat Specialty’s electro-galvanized steel plant significantly promoted local manufacturing and reduced India’s import dependence. The company’s innovative technology could have helped strengthen India’s manufacturing ecosystem and opened new export opportunities.
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